Blar i forfatter "Morgan, Nigel"

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    • Communicating Paradox: Uncertainty and the Northern Lights 

      Heimtun, Bente; Lovelock, Brent; Morgan, Nigel (Conference object; Konferansebidrag, 2015)
      While many characteristics of tourism products are well known, relatively little work has explored elements of uncertainty and risk. Little is known about how tourism operators communicate aspects of uncertainty. This qualitative study uses content analysis to explore the language used in promotional material of tour operators and destination management organisations to communicate the unpredictable ...

    • Framing the land of the Northern Lights 

      White, Paul; Morgan, Nigel; Pritchard, Annette; Heimtun, Bente (Journal article; Tidsskriftartikkel; Peer reviewed, 2019-07-10)
      The development of affinities between the production and consumption of people and place is crucial for tourism development. We trouble front and backstage distinctions to examine how destinations are framed and critically explore the power of the imaginary in shaping how individuals apprehend and in turn create social worlds. Combining critical discourse analysis with stakeholder interviews, we ...